Many writers are intimidated by my ability to promote myself. I only promote myself because it took me many years to believe that writing can be a career. Although I have been writing for over 42 years, it has only been the last four that I have focused solely on it as a business. Sure I wrote songs for recording artists, produced plays and wrote PSAs, but never have I put all my effort into myself.
Do not be afraid to go out of your comfort zone. Speak to people that own businesses that cater to writers. You do not always have to go to a bookstore. I found this out when trying to get my titles in small and large bookstores. If you are not selling tens of thousands of books, or if your books are only print on demand books, many of the proprietors do not consider even hosting a book signing for you. Network with others that have businesses.
Sooner or later, you will have to get a literary agent. Be very wary of those that claim they can make you a New York Times Best Selling author. Although reaching out to literary agents helps you get to the main publishers, you can easily get to these so called MAJORS by networking with individuals that do business with the publishers.
I have had book promotions in places that the average writer did not consider promoting in. No matter where you are, people have to read. So if you are in a local restaurant, mom and pop store, beauty salon or barber shop, even the post office, get the word out. Meet people, network with writers. Just by promoting myself, I have met other writers that want to network with me. If I had not been in the right place at the right time, I would be like many writers just sitting around with boxes of books and no one to sell them to.
Network. Go on the Literary Ladies Book Promotional Tour with me. It will be worth your while